Digimarc Perceptions

Digimarc Perceptions

Latest Articles

A Fresh Perspective on Grocery Shrink

Consumers are “nuts” for healthy snacks and fresh products and retailers are happily expanding their offerings. But these items often come with higher shrink rates and waste, presenting new challenges. Find out exactly what retailers are facing in their fresh departments and what they can do about it.

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Watermarking & the New Age of Media Security

In conversation with Adnan Alattar

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Digimarc Platform at Microsoft’s U.S. & German Retail Tech Centers

Microsoft and Digimarc have a long history of collaboration and now this includes retail demos of the Digimarc Platform at tech centers in Europe and North America.

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No More Fits Over Counterfeits

Because of this century’s boom in digital imagery, brands are finding themselves vulnerable to counterfeit usage of their digital assets.

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Consumer Loyalty: 'There's an App for That'

Retailers are gravitating toward new ways to win and retain loyal customers and mobile apps are an important piece of this effort.

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Manufacturers Struggling with Impact of Product Mislabeling

This year four our out of five manufacturers expect to experience mislabeling inaccuracies, according to new of survey by Packaging World magazine of more than 200 leading manufacturers. Get the free report and learn more.

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