Digimarc Perceptions
Latest Articles
A Fresh Perspective on Grocery Shrink
Consumers are “nuts” for healthy snacks and fresh products and retailers are happily expanding their offerings. But these items often come with higher shrink rates and waste, presenting new challenges. Find out exactly what retailers are facing in their fresh departments and what they can do about it.
Read Full ArticleDigimarc Platform at Microsoft’s U.S. & German Retail Tech Centers
Microsoft and Digimarc have a long history of collaboration and now this includes retail demos of the Digimarc Platform at tech centers in Europe and North America.
Read Full ArticleNo More Fits Over Counterfeits
Because of this century’s boom in digital imagery, brands are finding themselves vulnerable to counterfeit usage of their digital assets.
Read Full ArticleConsumer Loyalty: 'There's an App for That'
Retailers are gravitating toward new ways to win and retain loyal customers and mobile apps are an important piece of this effort.
Read Full ArticleManufacturers Struggling with Impact of Product Mislabeling
This year four our out of five manufacturers expect to experience mislabeling inaccuracies, according to new of survey by Packaging World magazine of more than 200 leading manufacturers. Get the free report and learn more.
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