With nine illustrious years at Digimarc under her belt, Mary Kuch-Nagle has managed all aspects of sales and client services for our digital watermarking solutions for digital images, boosting revenues and customer satisfaction. More recently, she welcomed the responsibility of licensing Digimarc’s digital watermarking technology and intellectual property to partners around the world. As a result, she has upped her frequent flyer miles and become an expert on applying digital watermarks to communicate copyrights and protect digital images as they travel across the Internet.
During several industry events, you may have caught an earful of her speaking out (loudly) on the benefits of digital watermarking as well as on sales and marketing strategies.
Mary is a veteran sales and licensing executive with 17 years experience managing strategic accounts and partner relationships. Prior to joining Digimarc, she held several positions with responsibility for client services, management and planning in a wide field of industries associated with emerging technology. Mary studied hotel, restaurant and tourism management at Oregon State University.
One of the most frequent questions I get asked is if you can release the same image to multiple partners and use the watermark to trace back to who the images were sent to if they are found online. Call it forensic tracking; call it leak protection; call it whatever you want – it nets out the same. Essentially you want to know this: "If I find an image being used inappropriately online, can I use the watermark to give me information about how it got there to begin with?" The answer to this question is, yes, you can...
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